From Idea to MVP: How to Launch a Startup Website in 30 Days

Week 1: Assess Your Idea and Decide what your MVP is

This week is about being decisive in knowing your user, boiling down your set of features and cogitating on the foundation of your product.

Step 1: Problem Identification (Day 1 2)

Ask:

• What is the real problem that I am solving?
• So who is the one with this problem?
• What is the hurry or the pain that the users have that they will pay or forsake substitutes?

Tools to help:

• Google Trends
• Reddit/Quora search
• Industry Facebook groups
• Customer interviews

List the 3-5 frustrations of your target audience.

Step 2: Find Your Dream Customer Persona (Day 23)

Build a simple persona:

• Name: Example – “Startup Founder Sam”
• Age: 25–45
• Primary objective: Initiation of business in a limited duration.
• Pain points: Schedule, technical Overload.
• Motivation: Desires solutions that are easy to obtain.

Clear personas guide your messaging and UX decisions later.

Step 3: Map Out Your MVP Features (Day 3–5)

Use this formula:

Central Problem Minimal Feature Set Core Solution.

All you should do is to put your core value to test by putting attention on what your user requires.

Example MVP features for a SaaS tool:

• User signup/login
• Basic dashboard
• One essential (e.g. task creation) feature.
• Payment arrangement (depending on the MVP)

Avoid: complex analytics, automation, gamification, advanced UX, integrations.

Step 4: Create a 30-Day Sprint Plan (Day 5–7)

Break tasks into categories:

• Tech Build (e.g. select CMS, select hosting, design pages)
• Content (copywriting, visuals, landing pages)
• Marketing (mailing, social posts, launch plan)
• Testing (user flows, bug fixes)

Indicate a realistic timetable that you may follow.

Week 2: Build Your Website (Design + Development)

Your goal this week is to transform your ideas into a tangible website.

Step 5: Choose the Right Tech Stack (Day 8–9)

The MVP does not require tailored code.
Choose based on your skill level:

No-Code Options (Fast & Affordable)

• Webflow
• Wix
• Squarespace
• Card (for very simple MVPs)

Low-Code or Code Options

• WordPress (with Elementor/Divi)
• Next.js + Vercel (dev-savvy founders).
• Bubble (web apps without code)

It is not a complicated thing but rather things fast.

Step 6: Design Your MVP Layout (Day 9–11)

Create wireframes for pages such as:

1. Homepage
2. Product/Service page
3. About/Brand Story
4. Contact or Signup Page
5. Dashboard or Core App Screen (if building a SaaS MVP)

It is easy with such tools as Figma or Canva.

Design principles:

• Keep layouts simple
• Use clear calls-to-action (CTAs)
• Maintain consistent colors and typography
• Focus on usability over visuals

Step 7: Develop the Website (Day 11–14)

Turn your wireframes into functional pages:

• Add mobile responsiveness
• Embed signup forms
• Configure navigation and footer
• Connect basic analytics (Google Analytics, Hotjar)

Your site ought to be presentable and functional at the end of week two.

Week 3: More Content, Branding and Basic Capabilities.

It is time to make your site speak, convey credibility, and not have no purpose.

Step 8: Craft High-Converting Copy (Day 15–17)

Focus on clarity and value.

On your home page, there should be:

• Hero statement (What you solve + for whom)
• Value propositions
• Social proof (testimonials, partner logos, beta users)
• Clear CTA (Get Started, Join Waitlist, Get Early Access)

Home page copywriting formula:

Problem → Promise → Proof → CTA

Step 9: Add Brand Elements (Day 17–18)

An MVP does not require a full-fledged brand kit.
Create simple but polished branding:

• Logo (Canva is enough)
• Color palette (3–5 colors max)
• Typography style
• Basic imagery or illustrations

Keep it clean and consistent.

Step 10: Implement Your Core Feature (Day 18–21)

This is the heart of your MVP.

Examples:

• In the case of SaaS: a basic functional version of your core functionality.
• In the case of eCommerce: a checkout room plus 3-5 product catalogues.
• In market places: a listing form + search functionality.
• In the case of service companies: a contact or booking form.

There should be no advanced functionality needed, just a bare minimum to see if the user is interested.

Week 4: Test, Launch & Promote

This last stage equips you with launching your MVP into reality.

Step 11: Test Your User Flow (Day 22–24)

Ask actual users or friends to perform such tasks as:

• Sign up
• Navigate to the main page
• Use the core feature
• Give feedback

Fix any broken pages or confusing UX.

Step 12: Set Up Tracking & Feedback Channels (Day 24–26)

Install:

• Google Analytics
• Hotjar or Microsoft Clarity
• The basic feedback (Tally, Typeform, Google Forms).
• Reporting error (Sentry to coded apps)

This provides you with an idea of what works.

Step 13: Create a Micro Launch Plan (Day 26–30)

Your launch doesn’t need to be huge.
Target your initial 50200 users.

Channels to use:

• LinkedIn announcement
• Reddit communities
• Facebook groups
• Twitter/X startup threads
• Email newsletter
• Product Hunt (optional)

Ask for:

• Beta testers
• Feedback
• Feature suggestions

Your goal: validation, not perfection.